CLIENT
Psybill
SUMMARY
We wrote the copy for Psybill’s new website and an email marketing campaign.
WORK
- Strategy
- Copywriting
- Email marketing
WORK EXAMPLE
At last—an end to your billing problems:
Comprehensive, transparent & efficient billing for mental health facilities & clinicians
Profitability – our smart secure online billing system with Psybill exclusive mental health and substance abuse claims scrubber produces consistent predictable revenue that allows you hold on to more of the dollars you earn, reduce overhead, and reduce common mistakes to collect payments quicker
Transparency – effortlessly monitor billing efficiency and access comprehensive management reports for tracking accounts receivable and provider productivity
Support – dedicated client liaisons and billing specialists are easily accessible in a tracked ticketing system to solve any difficulties, patient questions, or payment problems
How much revenue are you losing each year through inefficient billing?
Find out with our free billing calculator…
NAME:
ORGANIZATION:
EMAIL:
[START NOW]
PMC figures: 2% to 25% increase in receipts; 6% to 40% increase in labor savings; 10% to 50% decrease in payment time
Are billing problems a headache you don’t need?
Do you run a mental health or substance abuse facility; or a psychiatry, psychology or counseling clinic?
Mental health billing is complex – and may be about to get more so with changing regulations.
Even without the expected changes, medical billing is not mental health and substance abuse billing: additional authorization requirements, procedure code limitations, and third-party administrators are all factors that render even the largest medical-only billing services ineffective.
Our comprehensive revenue cycle management solution saves you time and overheads, and reduces the stress involved in collecting payments.
In many cases, claims are processed within days instead of weeks – with fewer rejections and faster service-to-payment. The smartest billing technology around is combined with dedicated support for patient inquiries to deliver a hands-free service that relieves all of your main billing concerns.
This frees your employees up to focus on patient care and growing your facility, practice, or clinic.
How does it work?
Use our online calendar to book a free no obligation accounts receivable assessment at a time that works with your schedule
During the AR assessment we identify areas of improvement and make suggestions. We do not want to waste your time - if your AR is already perfect, we tell you and you get the validation of our independent review.
If we are a good fit, your implementation is scheduled
We look after the entire billing cycle on your behalf
You wave ‘goodbye’ to billing headaches
Who are we?
From our headquarters in Ohio, we’ve been helping organizations just like yours around the US manage their end-to-end revenue cycles for 15 years.
We know the secrets to maximizing revenue and getting paid…and unlike some other health billing companies, we focus EXCLUSIVELY on mental health and substance abuse billing.
FIND OUT MORE.
Here’s what our clients say…
Organization name (insert logo)
“My practice revenue increased 30% year over year after switching to Psybill. I wish I would have done this years ago.”
Ann W., LCSW
Organization name (insert logo)
“[Psybill] have worked with our practice since 2008 assisting us in developing efficient and profitable billing practices for our overall success. Knowledgable, forward thinking, tech savvy and willing to collaborate for the best results. Practices large and small won't be disappointed. Thanks Psybill!”
Samara S., CEO
Organization name (insert logo)
“Psybill has been instrumental in turning around our neglected AR. Their proactive approach to follow-up reduced our average days AR from 65 to 35. Combined with their negotiation for high reimbursement rates with our top carriers, net collections increased by 11%!”
Steve R., CFO
Make billing headaches a thing of the past…
[CONTACT US FOR YOUR ACCOUNTS RECEIVABLE ASSESSMENT]
EMAIL MARKETING
Email 1 (For non-target clients that use the billing calculator)
Subject: Is the Psybill platform right for you?
Hi {insert name},
Just wanted to thank you for recently trying out the online billing calculator on the Psybill website. I hope you got the numbers you needed from it.
Based on our initial calculations, the Psybill platform may not be the right platform for you at this stage.
Our services are typically for business that:
Are struggling with the workloads involved in behavioural health billing
Do not presently use a billing platform that is dedicated to mental health billing
Are leaving money on the table by not following up with rejections or delayed payments
Want to reduce the average number of AR days
Want more predictable and consistent revenue
Cannot afford the expense of hiring extra staff
Are looking for the cost-saving benefits of outsourcing
If you feel that our assessment is incorrect, or you want to learn more about what we offer, feel free to apply for our Accounts Receivable assessment.
This is specifically designed to help both parties make a final honest decision about your suitability for Psybill’s services.
Thanks for your interest in Psybill…
Name
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Email 2 (For target clients that use the billing calculator)
Subject: You’ve just taken the first step to saving money from billing…
Hi again {insert name},
Just wanted to thank you for recently trying out the online billing calculator on the Psybill website. I hope you got the numbers you needed from it.
Based on our initial calculations, it’s good news for you!
It looks like the Psybill platform will be able to save you money:
{Insert calculations here if applicable}
The next step is a more in-depth assessment of your suitability for using the Psybill behavioral health billing platform.
Apply for our Accounts Receivable assessment and we’ll provide a frank and open assessment of how we may be able to help both efficiency and returns from your billing system.
Typically, mental health practices that get the most from the Psybill platform are:
Struggling with the workloads involved in behavioural health billing
Not presently using a platform that is dedicated to mental health billing
Leaving money on the table by not following up with rejections or delayed payments
Looking to reduce the average number of AR days
Looking for more predictable and consistent revenue
Unable to afford the expense of hiring extra staff
Looking for the cost-saving benefits of outsourcing
Looking forward to helping you take the next step to saving money on your billing…
See you in the AR Assessment…
Till then,
Name
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Email 3 (For target clients who have not yet applied for AR Assessment)
Subject: Maximize revenues from your patients…
Hi again {insert name},
A quick question or two:
Have you ever felt that you should be receiving more revenue from the work that you do?
That the numbers maybe don’t add up?
That you are losing out somewhere?
Many mental health clinicians and counselors end up leaving money on the table because they are not maximizing the revenues from their patients.
If this sounds like you, you can start generating more revenue without working any harder than you currently are!
Simply by paying more attention to your billing and having a team of professionals follow up for you on rejected and delayed payments, you will notice the difference each month. Just like this client did…
“My practice revenue increased 30% year over year after switching to Psybill. I wish I would have done this years ago.”
Ann W. (LCSW)
It’s easy to start seeing the difference. Simply apply for our Accounts Receivable assessment and you will get an idea of what you’re missing out on.
From that point, we can advise you on how and where you can start increasing revenues and reducing overheads…
Talk soon,
Name
