Case Studies

Cart abandonment is a persistent challenge for e-commerce businesses, with studies showing that nearly 70% of online shoppers leave without completing their purchase.

However, when executed strategically, cart abandonment email campaigns can recover significant lost revenue.

This case study examines how NerveCentral helped supplement company Slimfy generate an additional $27,000 monthly through a targeted 9-part email abandonment sequence.

NerveCentral partnered with Frive, a UK-based whole foods nutrition company, to revolutionize their email marketing strategy.

Through strategic automation and expertly crafted messaging, we achieved remarkable results:

• 345% increase in open rates (from 13.6% to 60.5%) and
• 395% increase in click rates (from 1.9% to 9.4%),

demonstrating the power of well-timed, personalized email marketing in the health and wellness sector.

NerveCentral partnered with Bikinilists, the UK's leading creative industry database provider, to optimize their email marketing through strategic redesign and A/B testing.

By completely reimagining their email approach, we achieved a 140% increase in click-through rates.

NerveCentral partnered with Kip, Australia's leading pet boarding and daycare provider, to consolidate and optimize their complex email marketing operations.

Through strategic workspace consolidation and campaign restructuring, we transformed a fragmented system managing over 200,000 profiles and 80+ campaigns into a streamlined, efficient marketing machine.